USPS Address Standardization
$0.02
Easily standardize addresses to maximize postal savings, ensure deliverability and increase internal match rates
A Fast & Easy way to Standardize Addresses
Follow the United States Postal Service (USPS) Coding Accuracy Support System (CASS) standards to correct and validate mailing addresses, add missing address information to ensure the address is complete, and perform Delivery Point Validation (DPV) coding.
Having standardized addresses is not only critical to the success of your mailings and to help reduce wasted postage, but also provides a huge lift for your CRM. From reducing duplicate records, linking fragmented data back to the same individual and household, to greatly improving match rates when enhancing your data with phone, emails and additional 3rd party data append services.
Process receives Address and Name as input and standardizes the input address and name.
Industry leading match rate as high as 60%
Triple-verified & enhanced for accuracy and deliverability
Most appends processed in minutes
Upload your lists directly 24X7
Yes! Our data is permissibly obtained and multi-sourced.
We link roughly 1 billion privacy-compliant and permissibly obtained email identities with 495+ million digital devices and over 3.5 billion mobile ad ID and hashed email pairs. In addition, the digital device graph includes resting IP addresses on the majority of U.S.
The database receives tens of millions of updates weekly.
Match rates depend on quality of data and update frequency but the average match rate for 1st pass 50-60%. For 2nd pass appends we still see match rates averaging 15-25%.
